Logo Animation 101


Everywhere you turn, corporate logos seem inescapable. Whether in the movies, surfing the web, on TV, or even playing video games, animated logos are becoming a growing part of our cultural landscape. Every single logo that whooshes, whizzes or flashes before your eyes netted some respectable cash for an artist. You already have the video gear, and you should consider capitalizing on this growing opportunity.

This tutorial will provide the tips and techniques needed to create and animate a corporate logo. So get ready to start making some extra cash!

Part 1: Constructing the Logo

The initial part of this tutorial will focus on LightWave® Modeler. There are countless ways to create a 3D logo, so let's examine a few of them.  The first way is a very common situation.  Almost all logo's are originally created in a Vector program like Adobe Illustrator, Macromedia Freehand (My Favorite), etc.. Although LightWave® cannot directly use these files, with the assistance of a great plug in called EPSF Loader we take can take our 2D-vector logo and introduce it to the 3D world of LightWave®. Let's take a look at the steps to do this shall we.

>>Creating a 3D Logo from a 2D vector file

Step 1: Load LightWave® Modeler and set up your workspace the way you like it. I prefer the Default setup.

Step 2: To import the vector file bring up the EPSF Loader under File/Import in Modeler.

Note
Some users you may have to reload the plug-in by going to the Modeler button and selecting Plug- ins. Then select add plug-ins option and go to the LightWave®/plug-ins/model folder. Once there select the EPSF file and hit open.

This brings up the EPSF Loader window:

Curve Division Level determines how many vertices are applied to the curve of the geometry. For this example we will use the default setting "Standard".

Convert to allows you to choose between the type of geometry that you would like to convert the Vector art to. 

We will use the Default setting "Closed Polygons & PolyLines".

EPSF File requestor. This is where you select the file to import. For this example we will use a familiar logo.

When Auto Axis Drill is selected, LightWave® will automatically perform an operation to remove the holes in the geometry. An example of this would be the holes in the letter "B" or "O". For this example we will want this selected.

Auto Centering does just that. It automatically centers the object. We will leave this selected.

The Scale setting allows you to scale your object before it is created. We will use the Default setting  "0.01".

With the settings from above, the EPSF Loader window looks like this:

Step 3: Click OK.

Note
By selecting the Auto Axis Drill, the "N" mark and the holes in the two "e" shapes are automatically cut out.

Step 4: Now that we have the Logo in LightWave®, we can make it 3D. Select the Extrude Tool, "Multiply/Extend : Extrude".

Step 5: With the Extrude tool selected Left Click and drag the cursor up in the Top view port.

Use the blue "T" handle to adjust the depth of the extrusion.

Step 6: Press the "Enter" Key to apply the changes.

And that about does it. When a Vector file is available, creating 3D logos can be a breeze. But wait, there's more! Let's continue with a few other ways to create logo's in LightWave®.

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