From the beginning, resellers have played a vital role in how NewTek video solutions are brought to market. And, still to this day, the NewTek line of products, most notably, TriCaster®, 3Play® and NDI®-based camera and encoder technology are sold exclusively through the NewTek reseller channel. The program offers three tiers of partnerships with benefits and requirements tailored
to assure NewTek customers are near a channel partner who can provide sales, service and support that meet their needs. The NewTek Channel Program features a series of benefits from demand generation and marketing support elements, to a compelling discount and rebate structure. Additionally, the program provides an extensive training program through NewTek University.
Why NewTek ?
NewTek channel partners help bring to market, product lines that are on the cutting-edge of technology. Our resellers are as passionate about the products we envision and create as we are. Click below to hear in their own words from a few of our partners how advantageous it has been to have NewTek in their portfolio.
Barbara Spicek
NewTek President & GM
We place a premium on a customer’s experience with NewTek solutions, and we realize the best way to assure that end users have full support and service close at hand is through a robust and well-trained reseller channel. We are 100% committed to our channel, and to support our valuable and critical partnerships across the globe, we have designed a program with a focus on high quality product and implementation education, as well as additional benefits ranging from increased margins to robust marketing support.
Platinum Partners
Platinum resellers are members of an exclusive club. They have attained a level of commitment and expertise that demonstrates their ability to sell, support, implement and engage with NewTek customers. They have achieved NCSE certification, the highest certification path. They have in depth product expertise and specialized knowledge in solutions integration and IP workflow.
Premier Partners
Premier resellers have achieved NCSS certification and have in depth system and front-line support expertise. They are authorized by NewTek to design, integrate and sell NewTek solutions.
Plus Partners
Plus resellers have completed and passed the NewTek Selling NewTek Technology course and exam. They are limited by the NewTek solutions they can sell.
Channel Requirements
| NewTek Plus | NewTek Premier | NewTek Platinum | |
|---|---|---|---|
| Certification (1 Year Validity) | Selling NewTek | NCSS | NCSE |
| Demonstration Systems | None Required | Defined by RFM by Country & Distributor |
TriCaster 2 Elite or TC1 Pro 2 Stripe CS, TriCaster Mini 4K, PTZ Camera |
| Support & PS Offerings | ProTek Attach Required | ProTek and PS on Price List | ProTek and PS on Price List |
| Installation Expertise | None | Basic | Full Service |
| Business Plan | None Required | Through Distributor | Through Distributor |
For a more extensive list of Channel Requirements please contact the NewTek Sales Representative in your area
Channel Benefits
| NewTek Plus | NewTek Premier | NewTek Platinum | |
|---|---|---|---|
| Products | TriCaster Mini Line, TalkShow, Sparks, Cameras, Software (Others Conditional) |
All | All |
| Reseller Locator | None | Yes, with description | Yes, with description, with hyperlink |
| NewTek University | Free | Free | Free |
For a more extensive list of Channel Benefits please contact the NewTek Sales Representative in your area
NewTek Partner Portal
Channeltivity is NewTek’s PRM (partner relationship management) platform. NewTek resellers are encouraged to request accounts to this portal without any restrictions on who and how many representatives of a reseller can have an account. Through several content libraries we share sales enablement, marketing, sales and support documents that resellers are free to review and/or download at their convenience. Channeltivity is also where we assign sales qualified leads to resellers, as well as collaborate with them on ongoing opportunities.
Meet Our Sales Team
Ed Holland
VP Sales, AMECS
Mark Coombes
Regional Director EMEA
Paul Dobbs
Regional Director APAC
Sales Team by Region
Click Blue Circle to View Team
Team AMECS
Andrew TakacsWest Sr. Regional Sales Manager
Patrick McNulty
Midwest Regional Sales Manager
Carl Cavagnolo
Northeast Regional Sales Manager
Scott Fitzgerald
Southwest Regional Sales Manager
Adrian Bazan
Latin America Sales Director
Where to Buy
NewTek Products
NewTek has a network of resellers located around the world. All of them are experts in our product and in the video production and streaming industry.
Use this tool to find a NewTek reseller near you.
Speak with a Solutions Expert
Get expert advice on a live production workflow around NewTek systems and NDI or let us connect you with one of our local partners, our Solutions Experts are here to help.